Product news, emails, news tickers, newspapers, radio and TV: google something once and you end up with a thousand possibilities to choose from. In all of this there is however one thing you can be sure of: the more ways there are to access information, then the happier your customer will be if you package the information in such a way that makes it both interesting and useful to him.

Stories are without a doubt the best way to achieve this goal. Stories about people who have something to say, about people who have a different take on things. About products that change the world – even if it’s just in some small way. Storytelling – that’s the way Profilwerkstatt tackles communication. Whether it is for corporate publishing projects or PR budgets, without stories, communication will simply fall flat on its face. Because without storytelling, you cannot conjure up the images you need to really get beneath the reader’s skin, to make him or her not just think something, but to feel it too. That is part of the secret to the success of Google, Amazon, The Body Shop or eBay: instead of huge advertising campaigns, they fascinated and got people hooked with their stories – and subsequently managed to win them over as customers in the process.

We are your storytellers. You can rely on us to surprise you and your public with good stories and first class journalism. Not just in print media, but in a whole variety of other formats too, from customer magazines, interactive PDFs, to vodcasts and podcasts, to download onto MP3 players. We offer your customers whatever form they like. But what is more important still, is we get the content right. Bringing together the right content with the right target group at the right time – that’s the Profilwerkstatt of doing things.

 

What matters to you, matters to us. Are you ready to put us to the test? To receive advice on where to start, just contact:
Dennis Wolpert, tel. +49-6151 59902-28, d.wolpert@profilwerkstatt.de
Martin Reimund, tel. +49-6151 59902-12, m.reimund@profilwerkstatt.de